Cult Gaia’s Fall 2026 collection is a game-changer, and here’s why: for the first time ever, the brand ventured into menswear, marking a bold new chapter in its fashion journey. This isn’t just another runway show—it’s a statement about inclusivity, creativity, and the evolving boundaries of style. But here’s where it gets controversial: can a brand known for its feminine, ceremonial aesthetics truly redefine menswear? Let’s dive in.
Designer Jasmin Larian Hekmat described the collection as a celebration of tailored suiting, but with a twist. “We brought in elements that are quintessentially Cult Gaia,” she explained before the show. Among these was the iconic calla lily, a symbol that has become synonymous with the brand. “I wanted to explore new ways to incorporate what we do best into a completely fresh category,” she added. And this is the part most people miss: the collection isn’t just about menswear—it’s a deeply personal homage to Larian Hekmat’s Iranian heritage.
Inspired by the rituals of beauty she observed growing up, the collection features rich, jewel-toned plissé fabrics—a nod to her past designs—alongside hand-painted copper patina details that mimic the look of traditional tiles. “It’s like watching the women in my family prepare for a ceremony,” she shared. “Every piece is intentional, every detail a tribute.”
While the men’s pieces leaned toward simplicity, with suiting taking center stage, there were standout moments that challenged traditional menswear norms. An embroidered suit jacket adorned with floral embellishments and a shaggy chocolate brown fur coat proved that Cult Gaia isn’t afraid to push boundaries. “Menswear gave me a chance to step back, to focus on fabrics and details without overdesigning,” Larian Hekmat noted. “It was a challenge, but one that felt necessary.”
But here’s the bold question: is this collection truly for men, or is it a unisex statement waiting to happen? Larian Hekmat herself hinted at the latter. “Men are already drawn to our aesthetic, but I wouldn’t be surprised if women start buying these pieces too,” she said. “You’ll see them on the runway, and maybe even in your closet.”
This collection isn’t just about clothes—it’s about redefining who gets to wear what and how. So, here’s the thought-provoking question for you: Does menswear need to stay strictly masculine, or is fashion ready for a genderless revolution? Let us know your thoughts in the comments—this is a conversation worth having.